NHS & Macmillan – working in partnership
Creative for Transforming Cancer and End of Life Care Website // Staffordshire
I worked with a specialist project manager and a digital developer colleague (Simon Harper) on a project to promote the work of The Transforming Cancer and End of Life Care Programme – A pioneering project with The NHS and Macmillan working in partnership for cancer and end of life care in Staffordshire and Stoke-on-Trent.
The aim of the programme was to change the way the (then) current services were run and co-ordinated so that patients, their families and carers have a better experience of care. With this in mind we worked closely for several months with the aim of combining, myself getting the messaging, tone, visual and design where I believed it would be most effective and informative to the viewer and Simon doing the magic with regards it’s flow into digital and how that would work responsively. Some of the styling had to be carried over from a previous project (such as the logo), so we worked hard to balance the existing with the new we’d added to gracefully enhance and hopefully improve so the audience could take clean and clear insights.
We certainly learned a great deal during the process and it was good to have supported this worthy pioneering project for what are very important services.
Justin Robert Price
creative / concepts / design / thinking.
